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384 pages, Hardcover
First published May 7, 2008
Today we seek our own kind in like-minded churches, like-minded neighborhoods,
and like-minded sources of news and entertainment.... [these] groups squelch dissent, grow more extreme in their thinking, and ignore evidence that their positions are wrong.(39)
This is the Big Sort. People who move to Portland [Oregon] want good public transportation and city life. People who don't give a hoot about those things migrate to Phoenix, suburban Dallas, south of Minneapolis, or north of Austin. But people don't move to Portland just because of bike trails and metro stops. They want to be able to buy certain books, see certain kinds of movies, and listen to particular styles of live music. (201)
Every action produced a self-reinforcing reaction: educated people congregated, creating regional wage disparities, which attracted more educated people to the richer cities - which further increased the disparity in regional economies. The Big Sort was just beginning with education. Or was it ending with education? It was hard to tell.(133)Military experience is another vivid sign of cultural difference (137-8).
In the geography of niche markets, however, people can best fill their lives with the stuff or experiences they want only if they live around others with the same tastes. Those interested in seeing a recently released foreign film or the new documentary on Townes Van Zandt on the big screen need to live in a community that can fill that theater. Similarly, someone who wants to participate in a specialized sport, worship in a less than mainstream church, or catch the latest alt-country acts will be drawn to certain locations. (202)This is obviously true on its own terms, but downplays how resourceful we are in striking out beyond the limits of our locales. Our car-happy culture means we readily drive hundreds of miles for valued experiences. And clearly many people find a great deal of value in online life, from movies to romance to information. Partly I'm being unfair to a decade-old book, since the digitization of life has progressed even further since the book came out, but the signs and practices were clear then.
The divisions grew finer. The Pepsi Generation had to be divided again between LSD-laced rock singers and blond daughters of Republican presidents, and again between hockey players and golfers, between environmentalists and Evangelicals. Researchers parsed consumers into ever-smaller homogenous groups. (188)Are all hockey players Republicans? Are all proponents of drug decriminalization Democrats? The book is all about clear binaries, especially political ones, which aren't too useful when examining the full range of America.
Presidential candidates and op-ed writers often lament the lack of leaders... What the country is missing is old-fashioned followers. The generations that emerged in the second half of the twentieth century lost trust in every vestige of hierarchical authority, from the edicts of Catholic bishops to the degrees of Free Masons to the stature of federal representatives. There haven't been any new LBJs because the whole notion of leadership has changed - and the whole shape of democracy is changing."For the worse" echoed off of those pages, at least for me. That longing for obedience, that sadness about skepticism, depresses me as a writer, educator, parent, and human being.
(298-9)***
❝W’r � or at least only with people whoresemble us, and agree with us, in nearly every conceivableway.�
❝This intense geographic sorting helps account for an abiding weirdness in American politics. Congress is split right down the middle, or nearly so; the last two presidential elections* have been achingly close; half the nation, almost by definition, must disagree with you politically � and yet you have probably met very few of your antagonists. “How can the polls be neck and neck,� the playwright Arthur Miller lamented during the 2004 election, “when I don’t know oneBushsupporter?”❞(End of update.)
�(This was written a few months before Obama’s victory in the2008election.)
Beginning thirty years ago, the people of this country unwittingly began a social experiment. Finding cultural comfort in "people like us," we have migrated into ever-narrower communities and churches and political groups. We have created, and are creating, new institutions distinguished by their isolation and single-mindedness. We have replaced a belief in a nation with a trust in ourselves and our carefully chosen surroundings. And we have worked quietly and hard to remove any trace of the "constant clashing of opinions" from daily life. It was a social revolution, one that was both profound and, because it consisted of people simply going about their lives, entirely unnoticed. In this time, we have reshaped our economies, transformed our businesses, both created and decimated our cities, and altered institutions of faith and fellowship that have withstood centuries. Now more isolated than ever in our private lives, cocooned with our fellows, we approach public life with the sensibility of customers who are always right. "Tailor-made" has worked so well for industry and social networking sites, for subdivisions and churches, we expect it from our government, too. But democracy doesn't seem to work that way.