This vintage book contains a detailed exposition of suggestion and autosuggestion by the pioneer of the technique, Émile Coué de la Châtaigneraie. Autosuggestion is a psychological technique developed at the beginning of the 20th century. It is a type of self-induced suggestion whereby one's thoughts, feelings, or behaviour are self-guided. Contents "Interview by Emile Coué of Each Patient Attending His Clinic", "Examples and Experiments Illustrating the Powers of Suggestion and Autosuggestion", " General", " Special for Each Ailment", "Special Suggestions for Each Ailment", "Advice to Patients", "Lecture Delivered by Emile Coué in Twenty Cities of America", et cetera. Many vintage books such as this are increasingly scarce and expensive. We are republishing this volume now in an affordable, modern, high-quality edition complete with a specially commissioned new biography of Émile Coué de la Châtaigneraie.
Émile Coué de la Châtaigneraie was a psychologist and pharmacist known for his therapeutic use of autosuggestion—and particularly for the phrase, "Every day, in every way, I'm getting better and better" (French: Tous les jours à tous points de vue je vais de mieux en mieux)—often labelled Couéism or the Coué method (la méthode Coué).
In this day & age where ‘affirmations�, ‘the law of attraction� etc. are part of our everyday vocabulary, there are plenty of idiots posing as experts on the subject. Reading a book by someone who wrote it when such things were largely unheard of, he was sure to build a compelling case. He also offers a good argument as to how imagination, not will, is man’s driving force. He’s particularly famous for something known as the Coué method, which is the repetition of the phrase, “Every day, in every way, I'm getting better and better.”�
Now this slim book might not seem revolutionary to any modern-day reader, but it is a good book if you’re interested in the subject but are fed up of the circus that is the modern self-help genre!