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Don't Wait, Create: How to Be a Content Creator in the New Digital Revolution
What do Justin Bieber, Lilly Singh, and Andy Samberg have in common? They all launched their careers by creating content online.In the past, the content we consumed, the celebrities we admired, and mainstream pop culture as a whole were defined largely by invisible gatekeepers, and the popular visual media space was shrouded in mystery and exclusivity.Now, digital media platforms like YouTube, Instagram, and TikTok have become a phenomenon that has entered mainstream pop culture, from Issa Rae’s Awkward Black Girl web series that became HBO’s Insecure, to Sarah Cooper’s viral TikTok that landed her a Netflix comedy special.In her book Don’t Wait, How to Be A Content Creator in the New Digital Revolution, Erica Barry provides a roadmap to digital content creation and finding one’s creative voice, and highlights the journeys of successful digital creators like Bo Burnham, Chloe Fineman, Jimmy Tatro, and others.All of these creators leveraged the digital revolution and launched their careers thanks to their ingenuity, drive, and a stable internet connection. Will you be next?
104 pages, Kindle Edition
Published August 23, 2021
7 people are currently reading
11 people want to read
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October 2, 2021
Erica’s background as an entertainment industry professional is front and center in this book. She breaks down the production, distribution, and logistics of digital media in a way that’s easy to understand. I learned a ton of new language to describe the trends and patterns I’ve noticed on social media. I’ve been in a creative rut and hope to internalize the advice from this book. Namely, abandoning perfection and making content for myself. I really valued reading what she had to say.
My only piece of feedback is that I wanted to see more acknowledgement of systemic barriers that exist in digital media. Structural oppressions in algorithms disproportionately impact people of color, trans folx, and disabled people. They can influence things like access to brand deals, mainstream opportunities, and more. While content creation is now more accessible to everyone than ever, I think it’s important to remember that, like most things, it isn’t an even playing field.
In conclusion, I think Erica’s insight is valuable to everyone that wants to leverage social media to grow a personal brand or share content. And, like she says, if you want to get yourself out there in the digital world, then don’t wait. Create!
My only piece of feedback is that I wanted to see more acknowledgement of systemic barriers that exist in digital media. Structural oppressions in algorithms disproportionately impact people of color, trans folx, and disabled people. They can influence things like access to brand deals, mainstream opportunities, and more. While content creation is now more accessible to everyone than ever, I think it’s important to remember that, like most things, it isn’t an even playing field.
In conclusion, I think Erica’s insight is valuable to everyone that wants to leverage social media to grow a personal brand or share content. And, like she says, if you want to get yourself out there in the digital world, then don’t wait. Create!
Displaying 1 of 1 review
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