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Robert Coram

“The OODA Loop is often seen as a simple one-dimensional cycle, where one observes what the enemy is doing, becomes oriented to the enemy action, makes a decision, and then takes an action. This “dumbing down� of a highly complex concept is especially prevalent in the military, where only the explicit part of the Loop is understood. The military believes speed is the most important element of the cycle, that whoever can go through the cycle the fastest will prevail. It is true that speed is crucial, but not the speed of simply cycling through the Loop. By simplifying the cycle in this way, the military can make computer models. But computer models do not take into account the single most important part of the cycle—the orientation phase, especially the implicit part of the orientation phase.”

Robert Coram, Boyd: The Fighter Pilot Who Changed the Art of War
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Boyd: The Fighter Pilot Who Changed the Art of War Boyd: The Fighter Pilot Who Changed the Art of War by Robert Coram
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