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I don't know how I started reading this book from the now president of the USA. I tried to understand him and Robert, but I didn't. It starts with the fingers. When I read the finger system I thought I was reading a children's book.

As a financial investor myself, I want to put this quote here: "Have you ever noticed that people who lack the power of focus often lack direction too? They wander, going from one thing to another. To make matters worse, in the world of investing, many so called financial experts recommend people diversify their investment portfolio than focus on high-performance assets. This is why many investor portfolios fail to deliver high returns or are wiped out in a market crash. Again, they lack focus". This is plain wrong and this book should not be published because of this. Someone might follow this advice, with terrible consequences.

But the BS still continues!

"After my presentation, I can't recall exactly how long it took, but GE finally called me. This was a GE power group (...). They decided to go with my proposal. I was chosen. Focus paid off again." No, you don't know that. You don't know how GE thought of your presentation. You had success because you were also lucky.

However, between the BS the book talks about business and gives examples like Mcdonald's, Rolex watches and the importance of branding.