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85 pages, Hardcover
First published January 17, 2011
“So the new manager says to herself, ‘I better not tell my staff that pickles are the trendy new appetizer, or they’ll be on the menu within days� and if they flop, the buck will stop with me.’�
“The company policy manual has an answer for your situation, and it only takes a few vice presidents to make it clear.�
“If there’s no clear right answer, perhaps the thing you ought to do is something new. Something new is often the right path when the world is complicated [as it often is.]�
“Only in systems where quality is a given do we care about attempts [which might not work]. I’m not sure Yoda was right when he said, ‘Do or do not, there is no try.� Yes, there is a try. Try is the opposite of hiding.�