Name: Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage by Rackham, Neil, Friedman, Lawrence, Ruff, Richard 1st edition (1995) Hardcover
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Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage by Rackham, Neil, Friedman, Lawrence, Ruff, Richard 1st edition (1995) Hardcover

Neil Rackham

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From the best-selling author of "SPIN Selling," "Getting Partnering Right" explains, demystifies and makes sense of the revolution that is taking place in supplier-customer relationships today, redefining how to form locked-in, highly profitable relationships with customers.

GenresBusinessRelationships

Unknown Binding

First published December 1, 1995