Å·±¦ÓéÀÖ

I thought it was a good book, but it's really just a reference book for their first book, For the Win. For the win goes into details and explains the gamification process, this is more of a bullet point list of things you can do to start building a gamified system. It starts off with this pithy mnemonic for building engaging systems that is called the 6Ds. 1. Define your business objective 2. Delineate your target behaviours 3. Describe your players 4. Devise activity loops 5. Don't forget the fun 6. Deploy the appropriate tools That's pretty much it though, it doesn't go onto explain what each of those points means. If that doesn't make sense then definitely buy this as an accompaniment to their first book. The rest of the book just list out tools for the 6th points. the tools are broken into big picture dynamics, day to day processes and mechanics, and specific components and tactics. It's a useful starting point, it's not a recipe book. How you make things work is going to be unique to your project and a good way to tell if you are using a good gamified system is to see whether or not it is pushing emotion buttons. I did think the examples under each of the tools was a little thin on the ground, i would have appreciated more examples in a book like this.