Darrell Calkins's Blog - Posts Tagged "likes"
Need More Links and Social Shares? Try Making More Enemies
Need More Links and Social Shares? Try Making More Enemies
“When you claim authority (not bogus “guru� authority, but real leadership), you’re constructing something. If you aren’t solving a problem for your audience, go back to the drawing board until you can.
Not everyone who builds is a nice guy. Steve Jobs wasn’t a particularly nice guy. But he was no troll, either. He built a hell of a company � one that added to people’s lives, instead of sucking energy into an endless attention black hole.
Attention is not the same thing as authority. You can’t just be a contrarian jackass � it’s not in service of anything.�
~ Sonia Simone
“When you claim authority (not bogus “guru� authority, but real leadership), you’re constructing something. If you aren’t solving a problem for your audience, go back to the drawing board until you can.
Not everyone who builds is a nice guy. Steve Jobs wasn’t a particularly nice guy. But he was no troll, either. He built a hell of a company � one that added to people’s lives, instead of sucking energy into an endless attention black hole.
Attention is not the same thing as authority. You can’t just be a contrarian jackass � it’s not in service of anything.�
~ Sonia Simone
