Steven Silbiger
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“The best always make it look easy.”
― The Ten-Day MBA: A Step-By-Step Guide to Mastering the Skills Taught in America's Top Business Schools
― The Ten-Day MBA: A Step-By-Step Guide to Mastering the Skills Taught in America's Top Business Schools
“Measurability—Can you identify the segment? Can you quantify its size? Accessibility—Can you reach the segment through advertising, sales force or distributors, transportation, or warehousing? Substantiality—Is the segment large enough to bother with? Is the segment shrinking, maturing, or growing?”
― The Ten-Day MBA: A Step-By-Step Guide to Mastering the Skills Taught in America's Top Business Schools
― The Ten-Day MBA: A Step-By-Step Guide to Mastering the Skills Taught in America's Top Business Schools
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