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Last week I introduced you to a list of mistakes businesses make when searching for investment capital. The list came from a book by my friend, Andrew Sherman, titled, Raising Capital. As we learned, there’s more to acquiring capital than a business plan.

So now let’s take a look at the rest of Andrew’s list, and, like last time, each one is followed by my thoughts.

Mistake: Not understanding the investor selection process.
Don’t deliver information with a fire hose when a pitcher is preferre...